Mike Lewis - Nine Lives Media

The final guest speaker, Mike Lewis, executive producer at Nine Lives Media came in this afternoon to propose the final question to me and my peers. As i researched the Nine Lives Media website a few days before Mike's visit, i looked forward to see what kind of questions he was going to ask us. Being a producer of well known programmes such as Panorama, Dispatches and many more documentaries that are broadcast on Channel 4/BBC/BBCThree i obviously had an idea of what his talk would involve.
However i wasn't expecting to recieve a little careers advice. Mike pre-warned us that working in the Media doesn't just involve handing your CV in to a bunch of different companies, expecting to get a job just because you have a degree and some experience, but developing some sort of portfolio that highlights your interest in that specific industry.
I found the talk very helpful at times as it opened up my eyes and made me think that the industry i may want to work in, may not be as exciting as i expect and to therefore try and gain experience in different industries to see what sort of industry and job role suits me best.
Mike wanted to find out what multi-platform experiences we have had but i personally didn't have many, apart from calling in to vote for a contestant on The X Factor! I guess that shows that the interactive side of the media isn't one that interests me enough to make the effort to play along with a game or install a relatable app, which may suggest that i have a more laid back attitude towards multi-platform experiences.
Mike left us with these questions;

• Which are the three most successful examples of cross-platform television programming?

• How did viewers participate and most importantly, what did they gain from the experience? 

As this was the final question(s) set by the guest speakers, i have looked over all three carefully and considering voting for the 2nd question, set by John Wetherall from ONTECA, as i understand it more clearly and believe i won't have much trouble finding research to answer his question. So fingers crossed i'll actually get to answer it, but either way i shall keep you posted!